Champagne Taittinger Kicks Off SAG Awards

Champagne Taittinger Kicks Off the 25th Annual Screen Actors Guild Awards





Renowned Champagne brand Taittinger continues SAG-AFTRA fundraising initiative live on red carpet. As the official Champagne sponsor for The Screen Actors Guild Awards since 2001, Champagne Taittinger, continued its long-time partnership on Sunday, January 27th, 2019.

(Champagne Taittinger Kicks Off the 25th Annual Screen Actors Guild Awards)

Global Ambassador and Artistic Director Vitalie Taittinger officiated the opening of the star-studded show, which celebrated a milestone 25th anniversary this year with a silver carpet in lieu of the traditional red. Taittinger was joined by actor Jon Huertas, known for his role on ABC’s award-winning show This is Us at the top of the carpet for a toast of Champagne Taittinger’s acclaimed Brut La Française NV to kick off the show.

(Danai Gurira and Lupita Nyong’o add their signatures to Champagne Taittinger’s bottle activation at the 25th Annual Screen Actors Guild Awards on January 27, 2019)

The longstanding initiative presented by the family-owned Champagne House, took place live on the (this year only) silver carpet, to raise additional funds for the Foundation’s critical Emergency Assistance program—that supports actors and their families in times of urgent need.

(John David Washington & Lily Tomlin add their signatures to Champagne Taittinger’s bottle activation at the 25th Annual Screen Actors Guild Awards on January 27, 2019)

As part of this commitment, Champagne Taittinger and the SAG-AFTRA Foundation asked every nominee to autograph the Nebuchadnezzar bottle of Champagne Taittinger as they passed the entrance of the Showroom to enter the awards.

(Alec Baldwin adds signature to Champagne Taittinger’s bottle activation at the 25th Annual Screen Actors Guild Awards on January 27, 2019)

For every signature, Champagne Taittinger donated funds to the Foundation’s Emergency Assistance program. The unique celebrity-signed bottle, along with the bottle signed by the entire Taittinger staff, will be made available as items in the online SAG Awards Ceremony Auction, with those proceeds also benefiting the Foundation’s Emergency Assistance program.

(Amy Adams adds signature to Champagne Taittinger’s bottle activation at the 25th Annual Screen Actors Guild Awards on January 27, 2019)

For more information, please visit http://www.taittinger.com

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